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On Tuesday, the University Senate passed a proposal allowing a new major on campus, the Bachelor of Arts in Corporate Communications. This degree divides credits between communications courses as well as business courses while maintaining the University core.
The proposals was brought forward by School of Business Dean Andrea Soberg and Communications Professor Bill Strom. The proposal came in response to a study that concluded most communications alumni end up in coporate communication careers, and as the degree includes already offered classes, does not add any expenses to the university.
The proposal was adopted unanimously and is the degree is the first of its kind in Canada. It is hoped that the new degree will be offered as soon as Fall 2010.
Additionally, University Senate passed a proposal changing the title of the Faculty of Professional Studies and Performing Arts to the School of Arts, Media and Culture. The move was proposed by FPSPA Dean David Squires and is intended to offer better brand identity for its students. There is an additional hope that in the near future the School will expand to include graduate studies, probably starting with a Master of Arts in Communications.